07/2012 – SOCIAL MEDIA DRIVES BUSINESS
by Frank Sonder
An article on forbes.com about the importance of social media for CEOs and their corporate business recalled a research project we did back from 2001 to 2003. From todays point of view the project called “Ambient Agoras – Dynamic information clouds in a hyprid world” was very much about social media and new ways of letting technology be part of our every days live and work. To that extend it holds a crucial role in reshaping corporate buildings – away from single work to promoting communication, serving collaboration and enabling sharing.
further readings: The Disappearing Computer by Dr. Dr. Norbert Streitz, Achilles Kameas, Irene Mavrommati (Eds.)